About Sassy's

We want you to feel confident and have fun! Colour is key for us. Wearing a bright and colourful accessory is not the same as wearing the colour from head to foot – so we encourage being bold with colour and adding an interesting and fun ‘splash’ to any outfit.

With three shops in the New Forest and one in Monmouthshire, an online store and plans to grow the business further afield, this is an exciting time to discover Sassy’s.

We love handbags and sell a wide range of wonderful styles in many shapes and sizes, but we have grown to include a fabulous range of accessories, clothes and footwear and we hope to inspire you with our passion for colour, style and features!

Colour is uplifting and consciously or sub-consciously makes us feel better. This is core to our essence – we want to help you feel better!

We aim to provoke and inspire you to find your sassy side, and we want you to feel confident and have fun shopping with us.


Daryl Edward

Amazing service and the lady even came to deliver my mum’s handbag. Came all the way from Lymington to Fawley absolutely fantastic service.

Dawn Palmer

Great quality, fabulous range of colours, whole selection of styles. A purchase to be enjoyed indeed from an innovative business with great ethics.

Karen Allman

I bought a Panama hat and a dress from here recently – have had compliments about both – my daughter is keen on a hat for herself so will be back soon for another purchase! The service was great too.

Annabelle Withane

I’d just like to say thank you to the lovely lady working in the Lyndhurst shop who helped me choose a cute little sage green bag today to match my new dress. Always friendly, knowledgeable staff whenever I visit this shop and I always leave with a great purchase.

Amina Karim
Beautifully presented shop with excellent stock . Went in for a browse and came out with a hat , handbag organiser ( highly recommend for bottomless bags ) and an Adele handbag . No hard sales push . Trudy is very warm and welcoming .
Patricia Evans

I’ve bought from this lovely shop previously. Such great customer service from a friendly team. I had to exchange the bag that I had bought online, (should be one word) as it was a slightly different colour to the one I was expecting. It was done quickly and easily. No doubt I will be buying again at some time in the future. Thank you girls!

Twinkle Patel

Bag and wallet heaven. Just purchased a beautiful and colourful wallet. I love it! And such friendly staff which makes the experience so warm.

Becca D’Arcy

Went to the Ringwood store and found a great selection of unique handbags of all different designs and vibrant colours. Excellent quality and very reasonably priced too! Staff member was warm and welcoming. 10/10 would recommend!

Carol Corica

Lovely selection and most helpful!

Glenda Boswell

They have the most wonderful selection of bags, purses and many other items.
The quality is great and you can find anything from the smallest to gigantic sizes.
The ladies in the shop are super helpful and go the extra mile to help you find the perfect thing to suit your needs.

Stuart Powley
Excellent selection of things for the lady in your life, first class service and a must visit shop if you are in the area, what more can I say?
Alison Blyth
I am so glad I found your shop. Great service and super speedy delivery. For me, the Lorraine is the perfectly designed handbag. Love it! Thank you. Will definitely be back .
Liz Watson

Fabulous bags, fabulous service. I’ve just treated myself to 2 bags (I know but I just couldn’t pick). The gorgeous Alexi in navy and a stunning green tote I spotted in a picture of the window display. Could not have been easier, my questions were answered super quick and my bags arrived within days. Highly recommend.

Donna Naughton

On holiday over the summer and spotted Sassy’s. With my love of handbags I had to go in. I bought a lovely cross the body bag and my daughter bought a Millie clutch. We loved them so much we ordered more Millie’s when we returned home. I have now bought some of the Hetty purses, some of which I will keep and others will be Xmas gifts for family. They are lovely, the pictures don’t do them justice. They are a great size and look really stylish. Thank you Sassy’s for great products and excellent service….I’m sure I’ll be back in person and also online.

Gill Fletcher
I visited Sassy’s in Lyndhurst earlier in the year and fell in love with the shop. (I live 100 miles away).
Did you know they can do mail order? Really fab service…answered my queries on a Sunday and by Wednesday I had my goods…those everso useful handbag organisers.
I will be keeping my eye out for more lovely treats for myself and gifts for friends. Great value, great service, and great products. Thank you!
Korina Stephens

Fabulous array of bags, it’s so hard to choose! Thankfully the knowledgeable expert service from the friendly staff, with a light hearted ‘no pressure’ style, makes the whole experience a refreshing pleasure.

Pam Armstrong

Absolutely fabulous – Ordered yesterday and arrived today – super fast – super efficient and the bags are AMAZING too x One very happy customer, I will be back for more!

Judith Milburn

I found this shop while on holiday and WOW it was a fantastic experience with great products at very reasonable prices. The shop was very well laid out and the lady had a great knowledge of all the products. Found exactly what I wanted. I have since returning home now bought another bag and this has been posted out to me. What exceptional service. Thank you so much Sarah. Online service is as good as being there in person

Jill O’Brien
Apart from the fantastic handbags, the customer service is amazing. I had an issue with one of my bags and Sarah went above and beyond to sort the problem. Would definitely recommend to anyone.
Jill Morris
Love love love my new hat!! So many gorgeous colours… difficult to choose!
Demelsa Healey

Great selection of bags in a rainbow of colours, styles and materials. Lots of other items too. A real shopping experience! Thank you!

Tracey Headley-Smith
Saw the window display on a day out but couldn’t go in. Ordered via the page on Monday and received delivery of a fab bag on Tuesday. Thank you. I’ll definitely be paying a visit next time I’m in the area.
Linda Walton Packer

I would like to thank all at Sassy’s for their help in purchasing my last three bags. I was on holiday last year when I came across their shop and I bought some bags from them. This year, seeing all the lovely bags online I messaged them. They responded straight away and they video called me showing me different bags. When I decided which I wanted, they were parcelled up for me and I received them the next day.

Lorraine Bennett

First class service, handbag I wanted was not in store, so ordered from supplier and available within 3 days!

Niki Gott

A beautiful shop to visit and so many different bags to choose from, Sarah really knows her bags and can give good advice, and goes the extra mile to help you get your bag!!! Thanks Sarah. PS, the shop smells lovely!

Tavia Smith

Thank you for my lovely bag and goodies that I had for my birthday I love my bag and purse thank you!

Lorraine Allder
Really friendly. Was trying to find a bag for someone who wasn’t with me & got lots of help & advice, I sent a LOT of photos, nothing was too much trouble.
Clair Smith
Lovely little shop… happy to give advice and very reasonably priced for real leather handbags. Will definitely return if in the area again. Thank you!
Ruth Rothery
Bloomin fantastic….lovely staff, lovely handbags and purses….bought 2 bags and a purse.
Now buying extra for family…..the prices are incredible for this quality
Plus as a wheelchair user the ‘Tardis’ handbag is perfect xx
Jane Weeks
Lots of choice, brilliant quality, cheaper than in the next village! Would have liked one particular bag in all the colours but that would mean a bigger car to get them all in!
Kay Binstock

Beautifully made, wonderful styles and colours, and of course great prices.

Ann Peckham

Great bags, great colours. What more do I need to say…I wouldn’t go anywhere else!

Jackie Quick
I have 3 and can’t wait to buy more fabulous colourful bags!
Tina Quincey
Sassy’s Handbags are always in beautiful colours, style and quality.
I have lost count how many I have purchased! Sarah is very helpful and will help find a bag for every occasion! Once you buy one the eye will spot the next one ! Addictive!
Annabel Richards
Wonderful wonderful bags!!! Have so many and love them all. Now which gorgeous bag shall I use today?!!!!
Ellie Fisher

I love my handbag liner/ organiser! Fab Christmas presents!

Sassy’s is a gem of a find and I was torn between the selection that can’t be seen from the shop window. We left with a new hat and a, ‘I’ll be back’, and next time it may be another hat, a handbag, a beautiful scarf or a gift.

Our Team

Our team is the backbone of Sassy’s. We’ve seen exponential growth over the past few years and this could not have been achieved without the support and hard work of the amazing Sassy Team. Each member brings a wealth of unique skills, vibrancy, personality and expertise that has been developed through many different experiences of life and we are extremely grateful to them and so pleased to have them on board.

Let’s introduce the team…


At Sassy’s we believe everyone should be thinking about and taking action to protect our planet for the future. Many of the products we stock have green credentials, but we want to go further than that. With this in mind we are excited to share with you some of the commitments we are making towards a greener, more sustainable future.

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